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Ghirardelli has launched Dubai-style chocolate squares filled with pistachio and crispy kataifi, while PepsiCo and Pilgrim’s Pride are introducing Flamin’ Hot chicken tenders and bites. The launches extend two established brands into products inspired by current food trends and new retail categories. California Pizza Kitchen also plans a packaged salad line for 2027.
Ghirardelli has launched Dubai Style Chocolate SQUARES filled with pistachio and crispy kataifi, while PepsiCo and Pilgrim’s Pride are bringing Flamin’ Hot flavor to frozen chicken for the first time, according to Food Dive. The announcements show the companies extending familiar brands into products tied to popular flavors and additional grocery categories.
Ghirardelli’s new chocolates combine pistachio filling and crispy kataifi pastry, a shredded dough used in Middle Eastern desserts. The company says the squares are taller than its traditional format to make room for more filling. They are sold in 4.4-ounce bags at major retailers nationwide and on Ghirardelli.com, with a suggested retail price of $10.99.
Separately, poultry processor Pilgrim’s Pride is teaming with PepsiCo on Flamin’ Hot Chicken Tenders and Bites. The launch marks the spicy brand’s first move into the frozen aisle, according to the report. PepsiCo said the partnership brings the flavor to a new category, though the supplied report does not give a release date, price or distribution details for the chicken products.
The roundup also reports that California Pizza Kitchen and FiveStar Gourmet Foods plan to launch single-serve salads and kits in 2027. The planned range includes BBQ Chicken Chopped and Thai Crunch salads inspired by CPK’s restaurant menu. The companies say they intend to expand distribution and explore other prepared-food opportunities as the partnership develops.
Brands Move Beyond Core Products
The launches extend brand recognition into new formats and shopping occasions: a chocolate brand is adapting a social-media-driven confection trend, and a major snack flavor is moving into frozen poultry. For shoppers, the practical news is the addition of new options to retail shelves, though prices and availability are confirmed only for Ghirardelli’s squares.
For the companies, these products offer ways to use existing brand identities in categories beyond their best-known items. The plans also illustrate how food makers are responding to interest in bold flavors and trend-led products. The announcements alone do not establish how well the items will sell or whether they will become lasting lines.
Ghirardelli Dubai-style pistachio chocolate squares
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Trend-Led Product Extensions
Dubai-style chocolate became more widely known after an influencer promoted it on TikTok in 2024, according to Food Dive. The confection combines chocolate with pistachio and crunchy kataifi. The report says Lidl, Hershey and Lindt introduced their own Dubai-style products in 2025, before Ghirardelli’s current launch. Ghirardelli and Lindt are owned by the same company.
PepsiCo established Flamin’ Hot as a distinct brand within its portfolio in 2024. At the time, the company said the brand had generated more than $3 billion in retail sales. Flamin’ Hot products already include snacks such as Doritos and Cheetos, as well as other branded offerings. The chicken collaboration takes it into a new product category rather than another snack format.
CPK already sells frozen pizza and has been seeking to expand its retail presence, the report says. Its planned salads would add a refrigerated, single-serve segment. Food Dive cites Grand View Research’s estimate that the U.S. packaged salad market was valued at $5.8 billion last year and is projected to reach $7.1 billion by 2033; the report also notes that the category has been recovering after a summer Cyclospora outbreak affected sales.
“Consumers continue to be drawn to the rich pistachio filling and crispy kataifi texture that define Dubai-style chocolate.”
— Bobby Oliver, Ghirardelli’s vice president and head of marketing
frozen Flamin' Hot chicken tenders
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Launch Details Still Pending
The report does not specify when the Flamin’ Hot chicken tenders and bites will reach stores, where they will be sold or how much they will cost. It also does not provide product nutrition information or describe the level of heat.
For Ghirardelli’s squares, the national retail availability and suggested price are reported, but the source gives no sales figures or information about whether the product is a limited-time offering. CPK and FiveStar have named 2027 as the planned launch year, but have not provided a specific release date, full distribution plan or prices in the supplied material. Future product additions discussed by the companies remain plans rather than confirmed launches.
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Retail Rollouts and Salad Plans
Ghirardelli’s squares are already listed as available through major retailers and the company’s website, so shoppers can check those channels for current stock. Further details about the Pilgrim’s Flamin’ Hot products, including timing and retail availability, have not been announced in the source material.
CPK and FiveStar’s next stated milestone is their planned 2027 salad and kit launch. The companies say they expect to grow distribution and product innovation through the partnership, but have not outlined additional launch dates or named other products beyond the initial salad concepts.
single-serve packaged salads California Pizza Kitchen
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Key Questions
What is in Ghirardelli’s Dubai Style Chocolate SQUARES?
They contain pistachio filling and crispy kataifi pastry inside chocolate. Ghirardelli says the squares are taller than its traditional version to accommodate more filling.
How much do the Ghirardelli squares cost?
The reported suggested retail price is $10.99 for a 4.4-ounce bag. The company says the product is available at major retailers nationwide and on Ghirardelli.com.
What is new about the Flamin’ Hot chicken products?
Pilgrim’s Pride and PepsiCo are introducing Flamin’ Hot Chicken Tenders and Bites. The collaboration is the flavor brand’s first move into the frozen aisle, according to Food Dive.
When will California Pizza Kitchen’s packaged salads be available?
CPK and FiveStar Gourmet Foods plan to launch the single-serve salads and kits in 2027. The report does not give a specific release date or pricing.
Source: rss
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