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VinePair, using menu data from Ground Signal, reports that an Espresso Martini costs an average of $14.38 across the United States. Hawaii has the highest listed state average at $16.92, while Oklahoma has the lowest at $12.06; the report does not specify its survey period or menu sample size.
VinePair’s 2026 price map, based on menu data from beverage analytics company Ground Signal, puts the average Espresso Martini at $14.38 nationally, with reported state averages ranging from $12.06 in Oklahoma to $16.92 in Hawaii. The figures give drinkers and hospitality businesses a snapshot of menu prices, though the report does not state when menus were surveyed or how many were included.
Hawaii ranked highest among the states at $16.92 per cocktail. New York followed at $16.03. Nevada ($15.94), California ($15.57) and Washington, D.C. ($15.38) rounded out the five highest entries in the table. The source describes D.C. alongside the state rankings, although it is a federal district rather than a state.
Oklahoma was the least expensive at an average $12.06. South Dakota came next at $12.40, followed by Iowa at $12.43. Nebraska and Mississippi were tied at $12.50. VinePair reported that 15 states were above the $14.38 national average; the listed prices are averages, so they do not show what every bar charges.
The report says vodka is the spirit used in 90 percent of the country’s Espresso Martinis. Tito’s was the most common vodka brand in 29 states, Ketel One led in 17, Stoli in five and Absolut in one, according to Ground Signal’s findings as presented by VinePair. The source does not detail how it defined or measured a brand as the most common.
The spread between the highest and lowest reported averages is $4.86 per cocktail. That can make a difference for customers comparing drink prices, and gives bar operators and beverage suppliers a point of reference for how their menus sit against reported averages elsewhere. The map also shows that most states fall below the national mean, according to the figures: only 15 are listed above it.
These numbers describe menu averages, not the cost of making the drink at home, the cost of its ingredients to a bar, or a standardized price for a serving. Venue type, location within a state, ingredients, taxes and service charges can all affect what a customer ultimately pays. The report does not provide those details, so its state rankings are best read as a broad comparison rather than a prediction of a specific bar’s price.
How Ground Signal Built the Map
VinePair says it asked Ground Signal to survey menus across the country and compare on-premise Espresso Martini prices by state. Ground Signal describes itself as an artificial intelligence-powered data company that helps beverage alcohol brands improve on-premise sales. The cocktail in the report is characterized as a modern classic made with vodka, coffee liqueur, espresso and simple syrup.
The report links Hawaii’s top average to the state’s higher costs for goods, saying that shipping commodities to the islands adds expense. It also notes that Hawaii is the only state to commercially produce coffee. Those points offer possible context for the ranking, but the source does not establish that shipping costs or local coffee production caused the cocktail price recorded by the survey.
Survey Details Still Missing
The published source material does not provide the survey dates, menu count, sampling method or state-level sample sizes. It is therefore unclear how broadly each average represents bars in a state, whether the figures include taxes or service charges, and how recently the menus were checked. The report also does not explain how it handled venues with multiple versions or prices for the drink.
The figures are presented to the cent, but that precision does not resolve those limitations. No uncertainty range or margin of error is given, and the data do not show price variation within each state. The reported brand rankings likewise lack a description of the underlying menu sample. These gaps limit how directly readers can compare the estimates or treat small differences as meaningful.
What Readers Can Check Locally
Readers can use the map as a national reference and check current menus at local bars for prices that match their location and preferred venue. A future update with survey dates, sample sizes and a clearer account of the pricing method would help readers judge how representative the state averages are and how they change over time. The source material does not announce a date for another survey or a planned update.
Key Questions
What is the reported U.S. average price?
VinePair reports a national average of $14.38 for an Espresso Martini, based on menu data from Ground Signal. The source does not specify the survey period or sample size.
Which state has the highest average?
Hawaii leads the listed states at $16.92. New York is second at $16.03.
Where is the cocktail least expensive on average?
Oklahoma has the lowest reported state average, at $12.06. South Dakota and Iowa follow at $12.40 and $12.43.
Are these prices what every bar charges?
No. They are reported state averages from surveyed menus. Individual prices can differ by venue and location, and the report does not provide a range for each state.
Which vodka brands appeared most often?
Ground Signal’s findings, as reported by VinePair, list Tito’s as the leading brand in 29 states, Ketel One in 17, Stoli in five and Absolut in one. The report does not explain the brand-ranking method.
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